I design and build the automation and AI systems that take recurring manual work out of small businesses — and I help operators outside Japan reach Japanese customers. Based in Tokyo. Delivered in English across North America and Guam.
Results, in numbers
Most projects lose their value in the handoff. Here there isn't one.
Nine years running commerce and marketing operations. I know which work actually moves profit.
I do the building myself — architecture, database, deployment, and the handover.
No feature nobody asked for, no agency margin, no requirements lost in translation.
Four areas. Most engagements draw on two or three of them at once.
Japan is a large, conservative, high-trust market that rarely rewards a direct translation of what worked at home. Buyers expect a different amount of detail, different proof, and a different way of being contacted.
Before going independent I spent four and a half years at Japan's largest e-commerce support firm, running marketplace strategy and advertising for more than thirty manufacturer brands. That is the part of this I can't hand to anyone else.
Listing, pricing, advertising, and day-to-day operations on Japan's major marketplaces. Including the parts that are easy to get wrong: category rules, campaign calendars, and how product copy has to read.
If your customers are Japanese travelers, they arrive already carrying a messaging app your local competitors don't use. I build the assistant that answers them in Japanese, around the clock, and passes the real enquiries to you.
Site copy, product information, and customer communication rewritten for how Japanese buyers decide — not run through a translator and published.
Every system below was delivered and is still running. Clients are described by sector and scale rather than by name.
A customer photographs the room they want renovated and sends it through chat. The system returns a visualization of the finished space, a ballpark price, and a structured summary for the sales team — before anyone has driven to a site visit.
Two staff checked roughly 2,000 products by eye before every promotion. The system compares each product against what it should be and shows only the ones that disagree.
A staff member opened each location one at a time and re-typed the day's availability. Now it lands in a spreadsheet on its own, current all day, with enough history to read the trend.
5,500 orders a month were consolidated by hand, so it could only be done once a month. Dropping the file in now returns repeat-purchase and basket analysis immediately. The improvement cycle runs about four times as often.
Daily production records were re-typed into a spreadsheet and totalled by hand, including yield. The output keeps the existing form layout exactly, so nothing changed for the people on the floor.
Office staff spent over an hour building each quote. Now a photo and a short note sent from the site come back as a finished PDF, and it goes out to the customer from the same chat window.
Figures are measured against the process each client was running before delivery.
Quoted in US dollars. Scope sets the final number, so these are starting points rather than a menu. These rates reflect a Tokyo cost base, not a discount — the same scope from a US agency typically runs two to three times higher.
One specific piece of repeat work, scoped and removed. The usual way to start small.
From mapping the current process through design, build, and getting it genuinely adopted.
Ongoing. I identify what to change and then build it, so there's no second vendor to find.
Four stages, all handled by the same person. Time zones are worked around, not argued about — most clients hear from me while they sleep.
We walk through how the process runs today and find where the hours actually go. This part is free.
What gets automated, what stays with a person, and what it costs — decided on return, not on what's technically possible.
I write it myself, from schema to deployment.
Delivery isn't the finish line. I stay until the people who use it every day prefer it to the old way.
I take a small number of engagements at a time, so it's worth being direct about it.
I'm Yuta Irisawa. I run AiBou from Tokyo as an independent practice.
I came to this from the commercial side rather than from engineering. Nine years in retail and e-commerce — store floor, then marketplace strategy and advertising for major manufacturer brands — taught me how much of a working day disappears into copying data between screens. It never appears in a budget, and it quietly sets the ceiling on what a small team can do.
So I learned to build. Today I scope the problem, design the system, write it, and stay on afterwards. Clients run in construction, manufacturing, e-commerce, multi-site services, and professional practices.
Working in English with clients in North America and Guam is a deliberate extension of that, not a side business — and the Japanese market knowledge comes with it.
That's usually the right place to start. Tell me how the work runs today and I'll tell you honestly whether it's worth automating — the first conversation and the process review cost nothing, and I don't chase anyone afterwards.
Thank you. I'll reply within two business days. If nothing arrives, check your spam folder or write to info@aibou365.jp.
AiBou ("I", "the business") sets out below how personal information is handled in the services provided.
"Personal information" means information about a living individual that identifies that individual, including name, date of birth, address, telephone number and contact details, as defined under Japan's Act on the Protection of Personal Information.
You may be asked for your name, company name, email address and telephone number when you submit an enquiry.
To provide and operate the services; to respond to your enquiry, including verifying your identity; to send maintenance notices and other necessary communications; to identify and refuse users attempting to use the services improperly; and for purposes incidental to the above.
Your personal information is kept accurate and current, and appropriate security measures are maintained to prevent unauthorised access, loss, damage, alteration and disclosure.
Your personal information is not provided to third parties without your prior consent, except where necessary to protect a person's life, body or property and consent is difficult to obtain; where particularly necessary to improve public health or promote the sound development of children and consent is difficult to obtain; or where cooperation with a national or local government body carrying out statutory duties is required and obtaining consent would impede those duties.
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AiBou · Yuta Irisawa, sole proprietor · info@aibou365.jp
